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Think, feel, and lead better. As a result, your team will become less dependent on you. You'll achieve your business goals more quickly, and feel more confident about yourself, your business, and your future.
you want results

Here's what you can expect when you work with me

Expert Support

Receive gold-standard support from a professionally trained and experienced coach who has helped multi-million-dollar business owners achieve new goals, and a renewed zest for life.

Clarity & Direction

Expect to gain crystal-clear goals, along with effective processes and practices. This clarity will pave the way for more structured, efficient, and goal-oriented actions both for you and your team.

Get Unstuck

Break free from stagnation and indecision that hold you back. We’ll identify the obstacles and overcome them with strategic solutions, propelling you towards your goals with confidence.

Mental Fitness

Enhance mental flexibility and emotional intelligence to lead with confidence and ease. Handle stress, make better decisions, and maintain a positive mindset, even in challenging situations.

Energising Focus

Maximise your wellbeing and performance by redirecting your energy towards activities that stimulate and inspire you. This renewed focus uplifts your spirit and boosts your creativity.

Elevated Leadership

Develop a leadership style that brings out the best in your team. You’ll maximise the capabilities and intelligence within your employees, resulting in a more engaged and independent team.

A Winning Mindset

Predictably shift from self-doubt, anxiety, and judgement to empathy, curiosity, and action-taking. Experience more joy and happiness while hitting new milestones in your wellness, life, and business.

Sustainable Success

Achieve focus and harmony to add new opportunities and reach bigger goals without burning out or sacrificing your wellbeing. Enjoy guilt-free time off with your family, and live a meaningful life.

Realities of Entrepreneurship

Being a Founder Can Be Draining

It is one thing to start a company, and another to grow and lead one.

Most founders make the costly mistake of being too focused on operational growth. They become trapped, acting as employees in their own companies.

And therefore 90% of businesses fail.

It’s also why many founders are feeling burnt out, depressed, or anxious. They’re running a business that’s running them into the ground.

If all you do is handle day-to-day tasks, your mind is not free for creative and strategic work. You need bandwidth to think and innovate. Without it, you can’t focus on tasks only you can do. 

You become the bottleneck. 

Problems build up.

Regardless of your hard work, the business growth is less than expected. Your team underperforms and appears disconnected. Finding the right people seems impossible. Your relationships suffer, and you might feel resentful.

Thriving as a founder can be challenging. It’s common to have achieved success and yet feel you have no control or freedom over your business and life.

Most probably, you’ve already sought ways to resolve the situation.

If they haven’t helped, you need a new approach.

create mastery in all areas

A Fresh Approach to Success

Success is not just about achieving things. It’s also about how you feel about yourself and your business. 

True success is not achieved by only growing your business. It comes from expanding your abilities and capacity and renewing your identity. Besides having a vision for your business, you need one for yourself. 

My approach supports you in creating holistic, sustainable success. 

You’ll be happy and satisfied while moving toward your goals. Not just when you achieve a goal. You’ll be focused and driven to make progress and take on new, bigger opportunities. 

I help you grow in three areas: you, your leadership, and your business.

Improving all three areas helps you achieve big goals faster. You’ll also be happier and live a fulfilling life. 

01. Renew Your Self-Image

Feel more positive and connected. Gain newfound confidence and inner peace. Unlock your potential to handle more complex challenges with ease and resilience.

02. Refine Your Role as a Leader 

Shift from an ‘employee-CEO’ to a real CEO. Have a more independent and engaged team. Have time and energy on activities that excite and stimulate you. 

03. Focused Business Building

Have clarity about your direction, priorities and ambitions. Focus more powerfully on what really matters in making your business thrive.

I provide coaching tailored to your needs and desired outcomes. While I use results-backed frameworks and strategies, my coaching is never formulaic. You, your wellbeing, and your progress are the priority.

Personal & Business Support

Which success path will you choose?

Every leader needs a sounding board and a sparring partner they can trust and be vulnerable with.

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Founder CEO Coaching

Growing a business is challenging. Boost your business with Founder CEO Coaching: overcome revenue, team growth, and leadership challenges.
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Team Mental Fitness

Your team learns to reduce conflict, friction, and stress. This leads to positive results, benefiting the bottom line and the team’s wellbeing.
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Mental Fitness Coaching

Maximise wellbeing and performance with Mental Fitness Coaching. Reduce stress, stay positive, and improve relationships for a healthier business journey.
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Real Relevant Results

Meet the Founder

Hello! I’m Virpi, an entrepreneur for 19 years, and for the last nine years I have dedicated myself to coaching. 

I am passionate about helping entrepreneurs live a joyful and fulfilling life. They do this while growing healthy, profitable, and truly exceptional businesses.

As a trained and certified coach, I address both the strategic and personal challenges that Founder CEOs face.

My business journey has informed my coaching philosophy. It blends practical business acumen with personal insights and experience.

This unique combination offers you a pathway to achieve your business goals. It also enhances your mental resilience and happiness.

Here are just a few wins I have helped my clients to accomplish:

  • Coached a media agency owner to create a better work-life balance. She increased her revenue by 300% in 5 months.
  • Helped a training business owner to gain back control of her business and start attracting the right people into their business.
  • Coached a Founder to overcome limiting beliefs and set clear priorities and goals that enabled her to grow revenue from $1M to $10M in 3 years.
  • Coached a Founder to step back from all day-to-day activities in the business he had founded 20 years earlier and move on to other initiatives that were meaningful to him.
  • A lead generation consultant multiplied his business profits 8x in the 9 months working with me and realised his dreams for his family.
  • Coached a chiropractic doctor to renew her confidence in herself and her business. She increased her profits by 30% in just 2 months.

How do you envision your next level of growth? 

Let’s Explore Together What’s Possible!

It’s super-easy to get started:

Step 1

Schedule your Clarity Call with me in just a few moments. Mark your calendar because you don’t want to miss it!

Step 2

Get clear about your goals, what’s standing in the way, and the plan and path to help you achieve your vision.

Step 3

Achieve your next breakthroughs with a supportive coach who has a talent for coming up with unique strategies.

Thanks to Virpi, I sharpened my own areas of expertise, increase business earnings fivefold, and above all, to take responsibility for my future by doing the right things in the right order. 

Teemu Kinnunen

Founder CEO

If you are a business leader looking for a strategic partner to support you in making a critical shift in your business, I highly recommend Dr Virpi as a business strategist.

Rachel Dungan

Founder

Working with Virpi is a treat. Using a unique blend of very clear systems and a positive attitude and regular coaching, I completely changed the way I approach life.

Simon Cariss

Co-Founder

Virpi’s coaching has clarified my thoughts tremendously. The best thing was to find a new confidence in my own abilities and possibilities. Now I know how to take my time, rely on clarity and ‘produce fruit’.

Liisa Uusitalo-Arola

Business Owner

The outcomes speak for themselves, but the internal growth I’ve experienced is the true highlight. Virpi’s coaching didn’t just provide me with a strategy; it empowered me to become a more confident and focused entrepreneur.

Srikanthan Kumarasamy

Co-Founder
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Coaching services

Personalised Guidance

Expand your capabilities and amplify your business with our bespoke coaching services. Tailored just for you.

Together, we’ll navigate the path to your success. We’ll ensure you not only meet but also exceed your goals. You’ll be equipped with confidence and clarity.

bring your team together

Team Programme that Enhances Performance, Engagement, Wellbeing, and Relationships

Inspiration & Actionable Ideas

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